Steps needed to redesign your website
Step 1: Audit Your Current Website and Assets
The first step of our website redesign checklist is all about reviewing where you currently stand. By reviewing what collateral is popular, what pages are frequented, and what might be missing, you’ll get a sense of what can be repurposed and refreshed or what needs to be created from the ground up.
Step 2: Gather Inspiration and Analyze the Competition
Taking what you’ve uncovered in your site audit, start envisioning what you ultimately want your website to look like, branding aside.
Do you need a store? What types of imagery will work for your users? What layouts are the best for your industry?
Gathering website inspiration and analyzing your competitor’s websites.
Step 3: Create / Update / Review Brand Guidelines and Styles
Next, it’s important to review your brand guidelines and styles so you can create a cohesive design.
Begin by having your team review where the current branding guidelines stand.
Does it feel dated? Are the fonts hard to read? Is there a font hierarchy? Is your brand’s tone accurately depicted by this style?
Step 4: Create a Realistic Timeline
Remarkable websites take time. To make sure you’re hitting the mark not only for your brand, but for your users, there is a good amount of strategy and research that must be taken into consideration long before you start to code.
Further steps to redesign your website
Step5: Set Goals
Creating realistic goals for your site to reference and measure your success is extremely important. This is where understanding where your current site stands comes in handy. If your current site has a steady stream of traffic, but the leads aren’t pouring in, you may set a starting goal of increasing your conversion rate by 1%.
Step 6: Understand the User Journey
Quite possibly the most important step in this website redesign checklist is understanding the user and the user journey. Understanding what the user is looking for, what questions they need answered, and how they’ll look for it on your website is the only way to really set yourself up for success.
Step 7: Content First
Without content your site is just a bunch of pretty pictures --and that helps no one.
By creating your content first, you’ll be able to get all your ideas out and fine-tune them without risking design revisions or pushing deadlines back.
Step 8: Start Designing
Now, with your content in hand, it’s time to bring in the design team to create your page layouts and design mockups.
It’s important your designer uses data you’ve gathered from the previous steps --otherwise, all the work you did was just wasted effort.
Final stage of redesigning your website
Step 9: Get Real User Data
Looking at your freshly made designs, it’s important to go back to your users to see if your new designs will hit the mark for them. You can create interactive versions of your designs to allow your users to experience what the final developed site will be like.
Step 10: Develop Your Site
Development is typically the final stretch for any redesign, and our website redesign checklist is no different. Dedicating ample time for the site to be coded out cleanly, following SEO and industry best practices, is a necessity.
Do you need professional help?
All the steps discussed above are much difficult to implement than it seems. You need professional web developers to properly plan and execute every detail of your website. We are a professional web development company based in Los Angeles. Our experts are true professionals; they adopt efficient and effective workflows that ensure work of the highest quality. Our main motto is to build relations and work to our maximum potential to satisfy our clients. So, call us and find out how we can help you achieve your goals.